Do paid training courses provide anything more than what you can already get for free?

You’ve definitely heard about them: seminars, ebooks, web training programs, and one-on-one coaching programs that promise to help you prosper in real estate. They claim that their programs will teach you all the secrets of the industry, offering tips and tricks to skyrocket your success instantly. The claims are intriguing for sure. Do they really hold all the secrets to success? Here’s how to be smart when navigating the world of real estate coaching.

Be Smart About Free Classes

Real estate coaches are in it to make money—why do they offer free classes so often? We often hear free real estate seminars advertised on social media, TV, or the local radio. What’s the purpose of these classes?

Free classes are profitable to real estate gurus because they offer an opportunity for them to sell themselves. They’re not sharing their secrets in these meetings—they’re building hype to get you to pay for subsequent classes. They’ll draw you in with just enough info to get you started, and then promise that they can show you the absolute easiest, quickest, best ways to invest in real estate if you just attend the next meeting. They’ll draw you in with hype, and then they’ll convince you to sign up for their program— which will probably set you back thousands of dollars!

The Problem

These gurus are not sharing secret information. It’s stuff that can be learned in a multitude of ways, none of which involve spending thousands of dollars! And there’s a huge underlying problem with the idea that you can pay someone to infuse you with all the knowledge it takes to be successful. In reality, it just takes a lot of hard work, effort, and dedication. Instant, overnight wealth just isn’t a reality in the vast majority of situations.

Better Ways to Learn About Real Estate

Instead of paying for real estate coaching classes, we recommend the following ways to learn about real estate:

  • Check out books from the library (FREE!)—Your local public library is sure to have books on real estate investing. Take advantage of it!
  • Read blogs and forums (FREE!)—If you have an Internet connection, you have loads of information at your fingertips. Blogs and forums (like this one!) offer endless tips from experienced, successful real estate investors. A few of them are behind a paywall, but most are free!
  • Network with other local investors (FREE)—If you haven’t already started networking with other real estate professionals in your area, start now! Find out if there are any group meetings in your area, or simply reach out to someone.
  • Build your personal real estate investing library— For many investors, it all started with buying a book. Visit your local Barnes and Noble or shop from millions of titles on Amazon. For a small investment, you’ll get a wealth of information that you can turn to again and again.

Don’t Forget to Work Hard!

Once you’ve done your homework, it’s time to put your nose to the grindstone and get to work. We’re here to help! Let us know your thoughts in the comments!


  1. I go to the REIA meetings a lot, and it’s funny how every guest speaker wants to sell you their training program, or coaching program, or book. I learn just as much from the other members as I do from any of them.